We have the divine name and we have the tongue to say it, so where is the fear says Sri Bodhendra Swamigal. Namakeerthanam is the easiest, most suitable way and will yield the greatest benefits. Ramarajyam is not far we have to constantly chant nama and make others chant everywhere! ~ HH Maharanyam Sri Sri Muralidhara Swamigal

Greatness of Govinda nama - HH Sri Sri Muralidhara Swamigal

In the nandavanam, having put up a tent azhwar will go to the temple to perform kainkaryam. He will not prepare food in his tent but he will instead eat the food offered as prasadam in the temple for his daily meal. Because he needs to perform seva to the perumal and needs strength so he will eat the prasadam offered. He will always be performing namasankeerthanam all the time, although there are several namas already in the Thirumazhai, the ashtakshara mantram is always "Narayana". But in this Thirumazhai, Govinda nama prabhavam is being told. A name containing 3 letters from which "Kathira bandhu paraangathi kandukondan!" is also being told. 

In the Thiruppavai, as told by nacchiAr even amongst the 12 pasurams whence the 12 namams is being prominently said, its the name of "Govinda" that nacchiAr has used 3 times repeatedly in the Thiruppavai.

The nama of Narayana tells about the paratattvam whereas the nama of Govindam tells about the saulabhyam. Azhwar in all the pasurams always tells the greatness of the Govinda nama. In the name of "Govinda" itself the bhagavan has lots of love.

Even when eating, taking bath, walking, living always by telling the name of "Govinda" no sins will get attached to him as told in the sastras. Therefore in the Thirumazhai its the greatness of the Govinda nama which is being told much. Thus this is being told in the pasuram "soodhanAi kalvanAgi dhoordharOdu esaindha kAlam", the azhwar as if telling his own charithram has made this pasarum beautifully. Radhe Radhe

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